Webinar: Communicating Through Crisis
Featuring Professor Paul Argenti, The Tuck School of Business
The speed and scale of COVID-19 is breeding uncertainty and emotional disruption in businesses, families, and broader communities across the world. And in fast-moving situations like these, leaders often face questions they do not have answers to, in times they desperately need them.
Corporate communications and healthcare management expert, Professor Paul A. Argenti of Dartmouth's Tuck School of Business. Professor Argenti, a renowned scholar of crisis communication, shared organizational leadership strategies with you like how to:
- Reduce anxiety within your team by embracing your role as a leader through visible communication tactics
- Lead with empathy to cultivate awareness, alignment, and credibility with your constituents
- Centralize communication to keep employees and customers informed early and often
- Enhance relationships with your local communities with proactive outreach and mission-minded activities
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SPEAKER:
Paul A. Argenti
Professor of Corporate Communications
The Tuck School of Business at Dartmouth
Full Bio:
Professor Paul A. Argenti has taught management, corporate responsibility, corporate communication, and healthcare management starting in 1977 at the Harvard Business School, from 1979-81 at the Columbia Business School, and since 1981 as a faculty member at Dartmouth’s Tuck School of Business. He has also taught as a visiting professor at the International University of Japan, the Helsinki School of Economics, Erasmus University in the Netherlands, and Singapore Management University. He currently serves as Faculty Director for Tuck’s Leadership and Strategic Impact Program, and Tuck’s executive programs for Tapestry.
Professor Argenti’s textbook, Corporate Communication, Seventh Edition, was published through McGraw-Hill/Irwin in 2016. He also published the first edition of a textbook in 2016 entitled Corporate Responsibility for Sage, which focuses on corporate values, shared value, corporate character, and the purpose of the corporation in modern society. Argenti co-authored (with Courtney Barnes) Digital Strategies for Powerful Corporate Communication, published by McGraw-Hill in 2009. Some of his other books include: Strategic Corporate Communication, published in 2007 by McGraw-Hill, The Power of Corporate Communication (co-authored with UCLA’s Janis Forman), published by McGraw-Hill, and The Fast Forward MBA Pocket Reference (several editions), released through Wiley. Professor Argenti has written numerous articles for academic publications and practitioner journals such as Harvard Business Review, California Management Review, and Sloan Management Review. Professor Argenti also blogs regularly for publications such as Harvard Business Review, the Washington Post, and US News & World Report and appears frequently on radio (NPR and APM) and television (CNBC, CNN) commenting on topics related to management, communications, reputation, and corporate responsibility.
Professor Argenti is a Fulbright Scholar and a winner of the Pathfinder Award in 2007 from the Institute for Public Relations for the excellence of his research over a long career. The Ethisphere Institute has also listed him as one of the most influential people in Business Ethics. He serves on an advisory board to the President of the World Bank and the Board of Trustees for the Ethisphere Institute. He has also served on advisory boards to CEOs globally for a variety of companies. Finally, he has consulted and run training programs in communication for executives at hundreds of organizations over the last three decades including General Electric, The Detroit Lions, Mitsui, Novartis, and Goldman Sachs. You can follow Professor Argenti on twitter at www.twitter.com/paulargenti.